Novo19 and T18 bet big on the TV debate

In this new television season, the list of talk shows is still growing. These debate emissions, combining information and entertainment, are on the rise. And that is not new yesterday, but from the late 1980s. Among the programs, they continued to do well.

Last year, at the start of the school year, despite competition from games and soap operas, the last parts of Daily (TMC), Touche not at my post (C8) and C yours (France 5) attracted 2.04 million viewers respectively (9.6 %audience share), 1.79 million (8.5 %) and 1.08 million (4.9 %).

The last two years of generalist channels of TNT-T18, inaugurated on June 6, 2025, and Novo19, expected this September 1, 2025-do not escape the Talk-show trend. From its launch, T18 offered no less than three: a daily life, To be honest, seventy-five minutes exploring current affairs under the leadership of Matthieu Croissandeau; and two weekly: In (quest) of meaning, Presented by Ava Djamshidi, focused on a social theme, and At Ruquier, exclusively dedicated to cultural news.

Christopher Baldelli, director of this private antenna, explains: “The identity of a chain is taking shape through several choices: that of the editorial line, programming, incarnations. The talk shows also participate. And they allow a chain that sets out to be quickly spotted. ”

The featured host

The claw of these programs is the notoriety and the degree of involvement of the host. “In a classic debate, the journalist behaves as a moderator. In a talk show, he partially becomes the show. This is the case of Laurent Ruquier on T18, who baptized his program of his name, ”says François Jost, director of the review Television.

“Each master of ceremonies aims to reflect part of the population, specifies Patrick Amey, media sociologist: Anne-Élisabeth Lemoine, the nice mother; Yann Barthès, the cultivated urban and a little insolent … “But if a animator with a strong personality, or one of the columnists, can guarantee the loyalty of the spectators, he sometimes makes them flee. Thus, Bérangère, a 55-year-old sommelier, she turns away from C to you Due to the political positions of journalist Patrick Cohen, but willingly leave Daily In the background, while going about its occupations. When the humorist Mahaut Drama enters the set, “I sit to listen to him” she confides.

Novo19, launched by the Ouest-France press group, aims to complete this ORE with We have new, Broadcast around 7 p.m. for about an hour and quarter of exchanges. Alongside the host Claire Arnoux, from Bein Sport, and journalist Claude Askolovitch, recruited from France Inter, six non -professional columnists and from all over the territory will take turns.

“Many French people feel little or poorly represented in the media, and believe that information is very Parisian. Also, this little band was close to our hearts. They will evoke health, education, purchasing power, news … We think that experience sharing can be a very important vector to give meaning to information, ”explains Guénaëlle Troly, general manager of Novo19. Entertainment while informing: this is undoubtedly the greatest challenge of these programs. And the highest expectation of viewers.

Lighting on the world

This is in any case what pushes Jean-Luc, retired of 66 years, to connect, for sixteen years, on France 5. “It is fun to watch. The guests are relaxed, seated. The whole is a bit like a newspaper, but with less anxiety -provoking news. ”

As for Gaëlle, 42 -year -old psychologist, she follows What an era! Since its creation on France 2 in 2022, to “sweep cultural news, discover authors, in short stay up to date”.

Basically, according to Patrick Amey, what moves the audience, is a kind of exemplary admiration “. “We like to find some of our features in a singer, an actor or an sportsman with extraordinary skills, such as Roger Federer, the tennis champion so humble in interview.”

Today, the time no longer seems to be appetite for flashy talkshows of the 1990s, but with a quest for lighting on the world and humanity, the fruit of the delicate balance between meaning and lightness.